How Call Centers Use GSM Gateways to Cut Costs - AKOM

In today's high-speed customer service environment, every rupee  count and so does every second. For call centers, perhaps one of the biggest operational expenditures is having a sound communication platform. Traditional telephone switches are still around, but increasingly call centers are making the switch to GSM gateways as a sensible cost-cutting measure. So what are these units and how do they reduce operational costs?

Let's break it down in simple language.

What is a GSM Gateway?

A GSM gateway (also referred to as a GSM VoIP gateway) is a piece of hardware that links an old telephone system (or VoIP system) to the GSM mobile network. In simple words, it makes calls go through mobile networks instead of landlines or costly international circuits.

Consider it an intelligent bridge. Rather than calling out on expensive phone lines, a GSM gateway allows the call center to make and receive calls with mobile SIM cards. Such equipment can handle multiple SIMs—such as 4 port, 8 port, or even 16 port GSM gateways—so it is scalable depending on the size of the business.

How GSM Gateways Help Call Centers Save Money

Now, let's come to the point—how exactly do call centers utilize GSM gateways to save money?

1. Lower Call Charges

This is likely the most basic benefit. GSM gateways enable call centers to make calls over mobile networks using SIM cards from telephone companies with cheap or unlimited calling plans. Rather than pay per-minute fees for long distance or international calling, centers can route calls over mobile networks and enjoy improved rates.

Suppose a call center makes regular calls to customers in various states in India. Rather than employing a regular line and paying STD charges, they can load local SIMs into the GSM gateway to call within the same telecom circle, significantly lowering costs.

2. SIM Rotation and Load Balancing

Most GSM gateways also have capabilities such as SIM rotation and load balancing. These enable the system to automatically alternate between a number of SIM cards to evenly divide usage. For call centers processing thousands of calls per day, this degree of automation translates into huge savings without any form of human intervention.

3. No Requirement for Multiple Landlines

With conventional configurations, an expanding call center would have to purchase additional landlines and costly PBX equipment. But with GSM gateways—particularly expandable ones such as 16 port GSM gateways—they can just add more SIM cards and ports as the staff expands. This makes it easy to keep infrastructure costs lower without compromising on call quality and availability.

4. Rapid Setup, Reduced Maintenance

GSM gateways are comparatively simple to deploy and service. No digging, no installing wires, no waiting for telcos to activate lines. The equipment is plug-and-play and remotely manageable. This lowers setup time and long-term maintenance expenses—another critical consideration in lean operations.

Real-World Example

Take the example of a mid-sized Mumbai-based call center providing customer care to an e-commerce company. Through a changeover from old PRI lines to a mixture of 4 port GSM gateways and 8 port GSM gateways, the monthly telecommunication costs declined by 40%. This over a period of one year meant lakhs of rupees saved—amounts that could have been utilized for employees' training, improved software, or merely enhanced profit margins.

Enabling Communication with GSM Gateways – AKOM Technologies

We at AKOM Technologies are experts in providing dependable and scalable communication solutions using our high-end  GSM gateways. We are dedicated to enabling businesses to optimize their voice communication infrastructure with state-of-the-art technology that provides clarity, consistency, and cost-effectiveness. Our GSM gateway solutions are designed to suit call center, enterprise, and reseller needs with unparalleled compatibility and high-capacity performance. We at AKOM subscribe to innovation, support, and long-term alliances that contribute to the growth of our customers.

Ready to upgrade your communication infrastructure? Connect with us today to explore the right  GSM gateway solution for your business.

   

   

      

   

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